AMAZON FIRE TV

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CliEnt

AMAZON

Type

Commercial

Role

Art Direction

What we did

Concepted, co-wrote and produced two commercials based on a simple human truth

IT's not what they say, its' what you say

IT's not what they say, its' what you say

THE NUMBER OF SHOWS AND MOVIES AT YOUR FINGERTIPS CAN FEEL OVERWHELMING, AND SO CAN THE NUMBER OF PEOPLE TELLING YOU WHAT YOU “HAVE TO” WATCH. BASED ON ONE VERY HUMAN INSIGHT, WE WORKED WITH ACCLAIMED DIRECTOR WAYNE MCCLAMMY TO BRING A FEW FUN SPOTS TO LIFE, INTRODUCING THE NEXT GENERATION OF FIRE TV STICK WITH ALEXA.

THE NUMBER OF SHOWS AND MOVIES AT YOUR FINGERTIPS CAN FEEL OVERWHELMING, AND SO CAN THE NUMBER OF PEOPLE TELLING YOU WHAT YOU “HAVE TO” WATCH. BASED ON ONE VERY HUMAN INSIGHT, WE WORKED WITH ACCLAIMED DIRECTOR WAYNE MCCLAMMY TO BRING A FEW FUN SPOTS TO LIFE, INTRODUCING THE NEXT GENERATION OF FIRE TV STICK WITH ALEXA.

BECAUSE AT THE END OF THE DAY, IT’S NOT WHAT THEY SAY, IT’S WHAT YOU SAY.

BECAUSE AT THE END OF THE DAY, IT’S NOT WHAT THEY SAY, IT’S WHAT YOU SAY.